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| Japan |
Tokyo-Based Firm Now Largest Public BTC Holder Outside North America
Japanese hotel operator Metaplanet has announced a $21.25 million bond sale to expand its Bitcoin (BTC) holdings. This marks the firm’s third bond issuance within a week, following two earlier $25 million sales.
The newly issued zero-interest bonds will be purchased by EVO FUND and will mature on November 9. The Tokyo-listed company (TSE: 3350) continues its aggressive push into digital assets as part of a treasury strategy.
Metaplanet now holds 5,555 BTC, valued at approximately $576 million, making it the 11th largest public BTC holder globally. Notably, it is the largest corporate Bitcoin holder outside North America, signaling Asia’s growing influence in crypto finance.
Following the news, Metaplanet’s stock closed up 2.75% at 524 yen ($3.61), outperforming the Nikkei 225, which gained 1.56%. The price jump reflects rising investor confidence in Bitcoin-focused business models.
The company’s strategy mirrors the MicroStrategy-style debt-for-BTC acquisition model, popular in the U.S. This underscores a broader shift, as more companies leverage traditional financial instruments to accumulate digital assets.
As regulatory clarity increases and institutional confidence builds, Metaplanet is positioning itself at the forefront of Asia’s crypto evolution. Its bold approach may inspire other regional firms to adopt Bitcoin as a long-term treasury asset.